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Reaching the Top : Secrets of Closing the Sale, Top Performance : Using the Art of Persuasion to Develop Excellence in Yourself and Others
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A highly acclaimed motivational speaker shares his philosophy and his formula for success in two popular works, Secrets of Closing the Sale and Top Performance, complete in one dynamic volume.
- Sales Rank: #1730442 in Books
- Brand: Brand: BBS Publishing Corporation
- Published on: 1997-05
- Original language: English
- Number of items: 1
- Dimensions: 2.01" h x 6.46" w x 9.33" l,
- Binding: Hardcover
- 656 pages
- Used Book in Good Condition
Most helpful customer reviews
6 of 7 people found the following review helpful.
Just get on with it!!
By A Customer
I respect mr. ziglar's work. I also understand that a scathing review will NOT affect him in the slightest. He's in that position where it doesn't affect him anymore. However, I have to say that this book leans more toward the FRUSTRATING then anything. I'd more recommend Network Marketing for Dummies if you want info on actual TECHNIQUES right away!
That's what I was expecting when I purchased this book. I wanted to read HOW TOs and DO THIS and the basic phsychology beneath selling...FROM THE START! However, I'm stuck with repetitive one-liners and dragging anecdotes; most of which were covered in NM4 DUMMIES!
Now don't get me wrong, I don't mind a success story here and there; you'll find them in NM4 Dummies, but they are LABELED as such ("true stories")! If you don't want to read them, you don't have to! However, we aren't given that luxury in Secrets. Instead you have to "go fish" until you find something that really does it for you; or in my case, haven't already heard.
I understand that mr. ziglar has a wealth of knowledge in this field and I'm really interested in tapping into that knowledge, but it seems like getting through this book is as tough as "reaching the top" in marketing!
It would have really been more helpful if he'd have just provided us with our reason for buying instead of making us hunt for them.
0 of 0 people found the following review helpful.
Sales bible
By A Customer
This book is worth much more than I paid. Mr. Ziglag demonstrated his experience of selling as a salesman by telling stories. It is fun when I read this thick book, although it takes time (2 weeks) to complete this book. His experience was so exciting I am thinking of switching my career from high tech to sales. He is definitely the master of sales. Maybe he is right, the best career is in sales. From there, one can establish his own business and become rich.
0 of 0 people found the following review helpful.
A number one persuasion book.
By Amazon Customer
If you are in sales you should buy this book. This should be the second book that you read. The first book that you should read is "How to win friends and influence people".
I have read this book and I have my new sales people read this book. Not only did I use the persuasion techniques for my job, but I used these techniques with my kids I rarely needed to discipline my kids.
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